TikTok Lead Ads – One Workflow or Multiple Advertiser IDs?

I’m running Lead Ads on Meta and TikTok and delivering leads to email + Google Sheets.

Meta setup:

• Multiple ad accounts for the same business
• All ads use the same lead form
• Workflow connects via the Facebook Page, so all leads flow into one workflow regardless of ad account

TikTok setup:

• I have 5 different Advertiser IDs
• All 5 use the same lead form
• TikTok workflows connect via Advertiser ID, not the form

Question:
TikTok only: Do I need to create separate workflows for each Advertiser ID, or can I use one workflow connected to a single Advertiser ID since the form is the same?

Hi @Saj,

For TikTok Lead Ads, the lead forms are tied to each Advertiser ID, so one workflow connected to a single Advertiser ID will only capture leads from that specific account.

To receive leads from all 5 Advertiser IDs, you’ll need to create 5 separate workflows (one per Advertiser ID), even if the form fields are the same.