URGENT: Google Business Profile Review Reply Workflow Stopped for All Business Profiles

Hi Pabbly Support Team,

I need your urgent assistance.

Our Google Business Profile (GBP) review reply workflows have suddenly stopped working across all of our business profiles. This issue is affecting more than 10 active workflows that were previously working without any problems.

Could you please check whether there is any issue with the Google Business Profile connection or authorization on your end? If necessary, kindly reconnect or reauthorize the integration so the workflows start working again.

I have attached one of the affected workflow details for your reference. Since all of our GBP review reply automations are impacted, this is affecting our client operations.

Please investigate this as a priority and let us know the reason for the failure and the steps required to restore all workflows.

Thank you, and I look forward to your prompt response.

Hello,

Thank you for reaching out.

Upon reviewing the screenshot you shared, it appears that the workflow is actually executing successfully and the review replies are being sent from Pabbly Connect to Google Business Profile.

The message displayed in Google Business Profile states:

"Your reply is taking a little longer to review. It may take up to three days to be published."

This indicates that Google has received the reply and is currently reviewing it before making it publicly visible. The delay is occurring on Google's end during their moderation process and is not related to the workflow execution itself.

Google may temporarily hold review replies for moderation due to various factors, such as:

• Automated spam and quality checks

• New or recently edited business profiles

• Unusual posting activity or a high volume of replies

• Google's internal review and compliance processes

Since the replies are successfully reaching Google Business Profile, there does not appear to be an issue with the Pabbly Connect workflow, the Google Business Profile connection, or the authorization.

We recommend waiting for Google's review process to complete. As indicated in the message, publication can sometimes take up to 3 days. If the replies are still not published after that period, please share the affected workflow URL and a few specific review examples, and we'll be happy to investigate further.

Hello,

I hope you're doing well.

We wanted to follow up regarding your Google Business Profile review reply issue.

As mentioned in our previous email, the workflow executions appear to be completing successfully, and the replies are being sent to Google Business Profile. The delay seems to be due to Google's moderation process, during which replies may remain under review before being published.

Could you please let us know if the review replies have now been published?

If the issue still persists after the moderation period, kindly share a few recent review examples along with the affected workflow URL(s), and we'll be happy to investigate further.

We look forward to your update.